The Perfect bite
Immersive Knives Out murder mystery dinner experience in Toronto & Vancouver
Teaser content
Designed a series of stories to hint at the event while maintaining the campy and mysterious branding of the Knives Out films.
Launch Content
Collaborated with Netflix’s marketing team to create and launch social media posts featured on Knives Out and Netflix Canada’s pages
results
Achieved 300k organic impressions across in-house content
Generated 3M views by strategizing and managing an influencer campaign alongside PR specialists